As a marketing and communications partner, we offer you a wide range of services, resources and steps to achieving your goals:
A thorough analysis of the market, the competitors and the current brand world/architecture, forms the basis of successful brand development. These findings coupled with interviews from management and employees, as well as potential customers helps create important input on the future positioning of the brand and the resulting visual implementation.
"A logo does not make a brand". With our proven analysis process we workshop with you to filter out the brand value, work on positioning and develop the design and content; based on differentiating the brand. We carry out a clearly structured process, from briefing to roll-out. This includes the development of your stationery, brochures and CD manuals.
/see examplesWe don't just develop ads and posters but always try, when possible, to network with other means and measures. This gives more power and opens new opportunities in marketing communication. We put a large value on the tactical planning of your campaign. We know the importance of advertising, so your brand can be built sustainability.
/see examplesLively dialogue, appreciation of the readers and a high information and entertainment value is the key to successful editorial design. We create a brand oriented medium that brings targeted messages and content to internal or external stakeholders. Whether annual reports, newsletters or customer and employee magazines, modern corporate media promotes the brand image, builds confidence and serves as a calling card for all stakeholders.
/see examplesWe know how to develop relationships and what they need. In most cases it belongs to the individual and appropriate speech of the target group. Used properly, dialogue marketing offers, besides the response advantages, possibilities for strategic brand building. Not only print products play a role - dialogue marketing is also a major player online.
/see examplesWell made promotion creates attention, provides information that leads to the product, and offers consumers a compelling incentive. TANGRAM brings together individual components for the various distribution channels. Measurability with respect to this discipline also provides hard facts: namely, sales.
/see examplesThe website is the focal point of all online activities. A brand's customizable appearance on the WWW is therefore of great importance. Depending on the objectives we develop a corresponding web presence; HTML websites with CMS (content management system), integrated blogs and animation. The possibilities are endless!
/see examplesThe new generation of smartphones has enabled new ways of marketing. Whether as a customer service in the form of an app, the integration of QR codes in a print campaign or novel solutions in geo-marketing. The future has just begun!
/see examplesFacebook, Twitter, Linkedin or Xing. Currently the whole world revolves around social media. Depending on the objectives, the use of social media for companies is a profitable marketing tool. We advise clients in this regard and outline possibilities; also for your company.
/see examplesAs part of our design services we work on media strategies and plans for companies based on quantitative and qualitative aspects. On request, we will conduct the complete media buy and adapt it for our clients ads, billboards, online banners, etc. using the appropriate medium.